Éclat is a premium skincare and wellness brand created to elevate beauty both inside and out. In a crowded market of anti-aging promises, it needed to stand apart as both scientifically validated and emotionally aspirational. We developed a cohesive identity system that united topical skincare and ingestible supplements under one brand universe. Minimalist typography, a refined palette of ivory, peach, and champagne gold, and modular packaging brought purity and elegance to the forefront, while a confident yet warm voice balanced authority with accessibility. The result positioned Éclat as a trusted expert brand that feels both luxurious and modern.

• +35% product recall in pre-launch testing
• 20% faster launches through modular packaging
• 150+ organic mentions from influencer seeding
• Validated by consumers as “trustworthy, elegant, and effective”